icon-account icon-glass

Why Fresh is the New Sign of Luxury?

Posted by Macbrame Official on

Why Fresh is the New Sign of Luxury?

Have you ever been shopping for a bottle of fragrance and realized that you like the way fresh fragrances smell? Those fragrances that just gives you the impression that you’ve just taken a shower when you’ve spritzed some on your skin. These fragrances are among some of the best-selling fragrances as of late. In fact, one of the world’s best-selling perfume is a perfume that is renowned for its blend of fresh fragrances like soaps, flowers, and hints of citrus, combined with bass notes of musk. Not only is this one of the best combinations of all time since this means that you’ll get both for the price of one, but also because you’ll get to enjoy and experience how different the perfume becomes as the day progresses.

 

Fresh fragrances have been known to give you a certain feeling depending on the notes that you’ve detected.

For instance, scents containing citrus have been known to be able to give you a boost of energy and alertness, and scents containing hints of pine can help alleviate your stress. This is because scents play a role that is much deeper than just making you smell good. Since our brains use quite a bit of resource when it comes to processing our olfactory experiences, it’s no big surprise that merely smelling some things can make us feel a certain way, rather than just noting that something smells like oranges, for example, and not actually feeling anything as a result.

There is also a noticeable increase in sales for “fresh” fragrances when the weather gets to the warmer side of the spectrum.

This is only justified since you would much rather smell fresh when the weather is so warm that you’re sweating constantly. We also tend to associate freshness with a sense of coolness. This, however, isn’t always the case, as there are other ways of making things smell fresh without having to resort to making things smell like toothpaste.

One great example of this is the smell of ocean waves. Something that is generally associated with being a “warmer” fragrance, the smell of the ocean is one of the best fragrances that you can wear in warmer weather. The reasoning behind this is that not only does it make you smell fresh even when your surrounding area gets much warmer than usual, but also because warmer fragrances are much more subtle than cooler fragrances in warm weather, something that tends to make your perfume smell and give off the impression of being more “luxurious”.

 

Luxury is something that is defined from one’s own experience with a certain fragrance, be it from them having experienced it by spritzing a certain fragrance onto one’s self, or by experiencing it through having someone else wearing the fragrance. For the longest time, we’ve associated complex fragrances with being more expensive than they are, but maybe there’s more to luxury than just complexity. Maybe fresh is the new sign of luxury. If indeed the sign of luxury is making you smell better, then isn’t fresh the best way to go about it? As far as complexity goes, there are many ways to make perfumes smell more complex, and you can never go wrong with something that smells fresh.


Older Post Newer Post